100 Women We Love 2015

We are thrilled to present this year’s 100 Women We Love—an incredibly diverse group of out entertainers, athletes, artists, activists, business leaders and elected officials.

JENNY McCLARY

Does this sound familiar? You´ve searched for an elevated and minimalist androgynous aesthetic in women´s clothing-well-designed with quality material, which actually fits. Yet, too often, the cuts hit at the wrong spot or the t-shirts fall apart after the first wash. Jenny McClary hears you. She and her fiancée Allie Leepson (another Woman We Love this year) founded the fashion brand VEER NYC in 2013 to “blur the lines of modern masculine and feminine style.” “We weren´t looking for the tomboy trend, nor were we looking for womenswear that was ´menswear-inspired.´ So it was out of a personal need that we decided to build exactly what we, and many other women, needed,” she says. Unlike most apparel collections, VEER NYC´s monochromatic designs are designed to be seasonless and utilitarian so they easily become part of your daily uniform. McClary aims to give the wearer a boost of confidence with her pieces. “Clothing has the ability to help make people feel like the strongest and most beautiful version of themselves, and it´s an honor to have a part in that,” she says. In addition to co-founding and co-running VEER NYC, McClary is the lead creative strategist for iconic photo and video studios in New York and Los Angeles. -KL


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